Precision Market Insights
Precision Market Insights empowers you to understand and engage consumers in deeper ways. Our solutions capture information from the physical and digital worlds simultaneously to deliver unparalleled audience and location measurement, mobile marketing and predictive analytics based on what audiences actually do, where they actually go and what they actually like. This 360° view allows you to strengthen strategies, improve MROI and drive your business more efficiently and profitably than ever before.
Now you can strategically enter new markets and strengthen connections to your current audiences with game-changing Outdoor Media Measurements, innovative Venue Audience Measurements and cutting-edge Retail Site Analytics. Our analytics platform allows you to:
- Understand the demographic, geographic and psychographic makeup of your target audience.
- Isolate where consumer groups work and live, the traffic patterns of a target audience and demographic information about
what groups visit particular locations.
- Learn what mobile content your target audience is most likely to consume so you can cross-sell and up-sell more easily.
Our Privacy Commitment
At Verizon, we are committed to protecting the privacy of customer information. The information that is shared to provide insightful data to businesses is provided solely on an aggregated basis—as a means to enhancing the overall media experience and connected dialogue between growing businesses and consumers. Data is not included from individual Verizon Wireless customers who choose not to participate.